Director of Communications

Greenwich Historical Society is seeking a visionary, strategic, and hands-on Director of
Communications (Director) to join our leadership team. Operating as a nationally accredited
museum, historic site, library, and archives, our mission is to preserve, share, and celebrate
Greenwich history.

The Director of Communications will provide strategic leadership and tactical execution for all
public relations, marketing, digital media, and editorial initiatives at a time of increased growth and outreach. Reporting directly to the Executive Director & CEO (CEO), this role shapes an integrated omni-channel strategy across GHS’s multifaceted operations—including museum galleries, the historic Strickland Road campus, education programs, retail, and community partnerships. Additionally, the Director will spearhead an exciting new publications program.

Founded in 1931 as an organization devoted to collecting and sharing the Town’s history,
Greenwich Historical Society has grown into a nearly 3-acre campus with nationally significant historic buildings, a new 10,000 sq. ft. facility with museum, library, and visitor center, and a multi-
faceted range of programs and activities. Located on the historic Cos Cob Harbor, home of Connecticut’s first art colony, the Historical Society has two main areas of focus: as a museum
(galleries, Bush-Holley House, education center) with related exhibitions and education programs
for children and adults, and as a center for Greenwich history (library and archives, preservation
and publication programs).

Key Responsibilities

Strategy, Branding & Public Relations

• Partner with the Board’s Marketing & Communications Committee to define strategic goals.
• Develop, implement, and evaluate an annual communications plan aligned with
  institutional priorities.
• Maintain a master institutional marketing calendar spanning exhibitions, tours, retail, and
  fundraising.
• Cultivate active relationships with local, regional, and national press outlets as the primary
  media liaison.
• Ensure a consistent, integrated brand voice and visual aesthetic across all physical print
  and digital assets.

Multi-Platform Marketing Execution

• Manage the Greenwich Historical Society website, social channels, email marketing
  systems, and print collateral.
• Write, edit, and distribute high-quality storytelling content, press releases, and
  promotional campaigns.
• Design targeted marketing campaigns to maximize attendance for gallery offerings, historic
  tours, and fundraising events.
• Assist the Development Department with strategic messaging and collateral for key
  fundraising initiatives.
• Analyze traffic patterns and email click-through metrics to continuously refine outreach
  strategies.

Publications Program & Media Leadership

• Establish a strategic roadmap for the new publications program, including historical
  monographs and exhibition catalogs.
• Build editorial pipelines with curatorial, library, archives, and preservation staff to translate
  research into print.
• Manage end-to-end production for organizational print assets, print newsletters, signage,
  and flyers.
• Coordinate external graphic designers, manage printing vendors, and secure media
  reproduction rights.

Financial Management & Data Analytics

• Collaborate with the Director of Finance & Operations to build annual communications
  budget, monitor expenses and track metrics.
  Formulate and manage annual marketing, print production, advertising, and publishing
  budgets.
• Oversee website updates, search engine optimization (SEO) enhancements, and
  accessibility improvements.

Qualifications & Experience

• B.A. or B.S. required; advanced degree in marketing, history, or museum studies highly
  preferred.
• Minimum of 5 years of progressively responsible experience managing integrated marketing
  and communications; experience working within a non-profit, museum, or cultural institution preferred.
• Mastery of website Content Management Systems (CMS), email suites, social tools, and
  design software.
• Exceptional storytelling skills, deep emotional intelligence, and experience managing print
  workflows required.